Journal of Shanghai Jiaotong University ›› 2012, Vol. 46 ›› Issue (12): 2014-2018.

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Practical Analysis on Price Decision Model Under Closed-Loop Supply Chain

 ZHANG  Qian, ZHAO  Ju-Hong, ZHANG  Zhi-Xiang   

  1. (School of Economics and Finance, Huaqiao University, Quanzhou  362021, Fujian, China)
  • Received:2011-11-04 Online:2012-12-29 Published:2012-12-29

Abstract: The price decision model of closed-loop was proposed that consists of manufacturer, retailer and the third-part logistic operator under stochastic demand. It has the recycle and remanufacturing function of product. Based on  the game theory, the model was analyzed under the centralized-decision and the decentralized-decision. The results show that all variables under centralized-decision are prior to that of decentralized-decision. The retailer price of the former is less than that of the latter; the recycle price and the product’s quantity are more than that of the latter. Besides, the profit of the centralizeddecision is obviously greater than that of the decentralized-decision. Lastly, the analysis was given in machined and electric parts, which proves that the  method is effective and practical.

Key words: closed-loop supply chain, game theory, centralizeddecision, stochastic demand

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