study on Fee Structure of Franchise Based on Brand Value

主管：中华人民共和国教育部
主办：上海交通大学
ISSN 1006-2467 CN 31-1466/U

Journal of Shanghai Jiaotong University

• Management Science • Previous Articles Next Articles

study on Fee Structure of Franchise Based on Brand Value

XUE Ke

(School of Media & Design, Shanghai Jiaotong University, Shanghai 200240, China)

Received:2008-06-20 Revised:1900-01-01 Online:2008-11-28 Published:2008-11-28
Contact: XUE Ke

Abstract

CLC Number:

F 713.5

XUE Ke. study on Fee Structure of Franchise Based on Brand Value[J]. Journal of Shanghai Jiaotong University.

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